Paris recorded its hotel sector figures note its rise in January 2025, a commercial property research company, CoStar, reported. Numbers rose primarily because of the higher demand New Year's party celebration and other prominent events throughout the city.

Paris hotel occupancy was 66.6%, 6.5% higher than last year, and average daily rate (ADR) rose to EUR 355.96, 6.3% higher. Revenue per available room (RevPAR) was up 13.3% at EUR 237.03.

There was a buzz period in the city late in January with various top-level events concurrently taking place, including Pharmapack, the IMCAS World Congress, and two Fashion Weeks. This event is responsible for a record number in hotel occupancy rates, particularly during the Menswear Paris Fashion Week, which coincided with Pharmapack dates. Hotel occupancy rates on January 22nd were reported highest in the city at a staggering 84.7%, feeling the synergic impact that coinciding high-profile events have on the hospitality sector of the city.

For the month, City Hotel Average Daily Rate (ADR) recorded a mind-boggling rise. ADR during the period from January 24th up to January 26th stayed consistently above EUR 400 for three successive nights, which would go to show how steep hotel room demand had stayed throughout this sequence of uninterrupted events. It was not just an industry record earnings peak for city hotels but also a testament to the ability of city hotels to offer the space needed to accommodate many more large events in a simultaneous occurrence.

The beginning of the year also put huge financial expectations on Parisian hotel business, with the highest Average Daily Rate (ADR) and RevPAR rates on New Year's Day. The ADR was highest at EUR 469.47 and RevPAR was highest at EUR 373.37, showing the strength of the business over this festive period. These figures are a great beginning to the year and anticipate the city's appeal as an elite destination for business and recreational activities.